Email Services
The use of e-mail as a marketing tool is increasing geometrically.
Research analysts have predicted that there would be over 4 billion e-mail
messages sent during 1999.
There are many e-mail service bureaus whose primary business is broadcasting
e-mails to mailing lists. These companies often maintain e-mailing
lists on behalf of clients, and regularly deliver millions of messages.
Typically, these e-mails are simply text messages, with no graphic impact.
DC Netcasting will act as a B2B service provider to these broadcast
mail service providers. Using a combination of licensing fees and
revenue sharing, DC will serve streaming video content on behalf of these
service bureaus.
Rather than trying to compete with companies already entrenched with
the Fortune 1000, the Company will co-opt the participation of these service
bureaus and use them as salespeople for our services. This will allow
the Company to quickly build a large base of business without the difficulties
associated with breaking in to new markets and building a sales force.
The management team has an excellent understanding of the broadcast
e-mail business, and is in an excellent position to begin forging relationships
with the market leaders.